Become an exhibitor
Become a partner of M.O.W.! Present your assortment to the European market at the best time.
Established specialized/order fair since 1984
Unique, strong concept focussed on consumer-orientated products for the European market
Trade fair for decision-makers for all assortments & marketing channels from self-service to service-orientated
Decision-makers' fair with top-class professional visitors from over 50 nations
Visitors from local areas to online
International market place with friendly family atmosphere
Strict organisation with personal support
Year-round use of exhibition stand possible (hall 1-12, 19, 23.1 and 23.2)
Attractive price-performance ratio with several equipment styles and possibilities of use
Best opportunities also for exhibitors who need small spaces
Modern trade fair centre with advantageous infrastructure
Furniture cluster Ostwestfalen-Lippe, the leader in Europe
Fair and timely cooperation with "Küchen - und Möbelmeile" in East Westphalia.
The core of the market for furniture concentrates on the M.O.W. in Messezentrum Bad Salzuflen.
The central presentation focus of M.O.W. is on the service-orientated marketing approach for different furnishing fields. The international offer ranges from living, dining and sleeping via entrance halls to small and individual pieces of furniture as well as bathroom furnishings, etc. The exhibited assortments are offered from lowest prices up to medium prices of the upper level in several styles - from consumer-orientated to design-orientated.
Besides this the M.O.W. is the central order fair for self-service/discount, young living and flat-pack furniture. There is no other trade fair at which business with assortments, special offers and advertising goods for all living areas and at attractive prices is focused in the same efficient way. For many years the M.O.W with its wide range has positioned itself as Europe's platform number European Big Players, specialists, niche providers, and newcomers rank among a solid circle of exhibitors. Over 90% of the suppliers exhibit exclusively at the M.O.W. in Germany.